Having a strong foundation in web design and development allowed me to reach beyond today’s typical web style and explore something more illustrative and grungy. However, knowing that my target audience was younger boys wanting to look deeper into what it means to be a Boy Scout, it still needed to be fun. I combined a custom hand-type to immediately grab attention, and used photography and blocks of color to make the content easy to digest. The majority of this project revolved around the user interface, and making it as easy to navigate as possible. Preview here./next. /prev.
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